Bobby Aiken

Lendmark Financial CEO Bobby Aiken

President & Chief Executive Officer

Lendmark Financial Services, LLC


Bobby has held the role of President and Chief Executive for Lendmark since 1996.

As Lendmark’s senior executive leader, Bobby oversees enterprise accountability for revenue, operations, personnel, profitability and achievement of organizational objectives.   Bobby leads all strategy and serves as a member of the Lendmark Financial Services, LLC Board of Directors.

Bobby has over 28 years’ experience in the consumer finance and financial services industry. He leads a senior leadership team of executives who focus on Branch Operations, Support Services, Centralized Operations, Finance, Human Resources, Training and Development, Government Affairs, Marketing, Credit, Legal, Strategy, Audit and Information Technology.

Before joining Lendmark, Bobby began his career with Fleet Finance as a Branch Manager Trainee and held various management positions concluding as a Senior Vice President. 

His executive committee and professional board memberships include:

  • Lendmark Financial Services, LLC Board of Directors
  • American Financial Services Association Board of Directors

Bobby earned a Finance Degree from Georgia Southern University and a Business Administration and Management Degree from Georgia Perimeter College.